From 1995 t0 2002 this was the Ford Fiesta, an evergreen staple of the supermini sector.
The same dashboard ended up in the Ford Puma too as well as the Mazda 121. It’s the ashtray we are interested in here, a pull-out drawer, designed to accommodate the presence or absence of the centre cubby which was not fitted in some markets. The cigar lighter is positioned in the drawer. The position is not quite optimum as the gear lever gets in the way when in 1st, 3rd and 5th gear. Continue reading “Micropost: 1995 Ford Fiesta Ashtray”
One of the few positive things I could say about owning a RenaultSport Clio was it never left me short of things to write about.
From the way it demolished a corner to the way it demolished a gearbox, every journey was an anecdote. Owning the Clio was exciting in the same way that owning a live hand grenade would be exciting. By this yardstick, the Fiesta simply cannot compare. It is simply too smoothly competent to inspire easy prose. Go for a drive however and the Ford proves to be a capable story teller in its own right. Continue reading “Our Cars – Ford Fiesta Zetec S Red 1.0”
After taking a look at the 1976 Ford Fiesta, let’s examine its more restrained successor, the model of 2002.
“It was designed to please the public, men and women alike, with those big headlamp eyes, and that smiling radiator mouth.” Those are the words of Chris Bird. The project started in 1998 and is one of the unalloyed Bird Fords. The project bore the code B256 and featured a new floor pan for three variants: the five-door, the three door and the Fusion. Continue reading “Reserved – 2002 Ford Fiesta”
According to our colleagues over Automotive News, Ford announced plans to build a small-car assembly plant in Mexico. The investment of $1.6 bn will entail 2800 new jobs by 2020. Not everyone is happy. At the same time, the future manufacturing plans of Ford’s Michigan assembly plant are unclear. The production of the Focus and C-Max at the plant will stop in 2018. The President of the UAW union is worried that this means that the Mexican plant will be replacing the Michigan plant and that the Mexican investment is at the expense of US auto workers. Continue reading “How Appropriate: Fiestas Made in Mexico”
Here’s a Special Edition that was real class – middle class, that is.
The Fiesta Finesse holds a very specific place in my memories. It helped me to understand that I was middle class. It also taught me that minor details can matter inordinately in people’s perception of things, and, in particular, cars. The car itself was introduced in 1983 as part of Ford’s ‘special edition model programme’, according to a press announcement made at the time. Looking back, this programme featured models (also including the Cortina) that just happened to be at the end of their life and so were in need of a little marketing boost to support sales. Continue reading “Theme : Special – Ford Fiesta Finesse”
Despite well-publicised woes, Fiat is actually doing decent business in the lower reaches of the European market, with 2014 sales figures suggesting a recovery – well, of sorts…
European car sales figures from Jan-September 2014 illustrate an unexpected bright spot at FCA’s beleaguered Fiat division. It’s not much to write home about, but the former Torinese powerhouse is once again dominating the sub-compact car market. Between the top selling 500 and second placed Panda, Fiat have the mini-car sector sown up, with joint recorded sales of over 239,000 in the year to September. The 500 has performed well above expectations this year; especially so given the model’s age, with sales up 16% on 2013. The good news for Sergio continues with a small miracle occurring at Lancia. Continue reading “Fiat’s Nightmare Continues – Sales Are Up”
Then and now: how does Fiat’s present engine range compare to that of 2004? And are they making use of the engines available from Chrysler?
Today we are asking “How bad is it exactly for Fiat, in real terms”? A vibrant company puts effort into engines if only to confuse punters and gain sales. But it can also offer a better match between the car and the complicated needs of the hundreds of millions of potential buyers. If you have a car with just one or two engines for it then it’s a safe bet there are 78 million people who simply won’t Continue reading “Theme: Engines – A Survey of Fiat’s 2004 and 2014 ranges”
Design Footnote: somewhere inside Ford, someone nodded quietly to the firm’s past.
A few months back, while studying the parked cars in my area, I noticed that there was something deeper to the design of late-model Ford Mondeo Mk2s. Not very many cars have a solution that avoids both a horizontal and a vertical wraparound at the front end. The 2005 Mondeo has a design where the strongest line runs down the edge of the wing, down the lights and then goes horizontal under the valence, requiring a twist from forward to sideways mediated by a vertical descent. Continue reading “1965 Ford Taunus Versus 2005 Ford Mondeo”
I had the opportunity to drive a basic (plastic wheel covers), new shape Fiesta with the “old” (these things are relative these days, I find) 1.25 4 cylinder engine the other week. I’m not going to comment on the styling inside or out, because I’m not a big fan of either and it’s got nothing to do with the point here. Continue reading “Viva Fiesta”
After “New Edge” came what exactly? And when? And why
For some considerable time I have been wondering about the legacy of Ford Europe’s design director, Chris Bird. What did he achieve and where is he now? First a short review of the received wisdom. Prior to taking up his position at Ford in 1999, Bird was at Audi (where he did the first A8) then renowned for its ice-cool design approach. Continue reading “Industrial Design Archaeology: New Edge to Kinetic Design”