The Brand That Time Forgot: Autobianchi

We look at an invisible landmark.

Autobianchi Emblem
Exhibit at The Lane Motor Museum in Nashville, Tennessee

Looking at the period between 1955 and 1975, there are various cars that we might identify as landmarks. For example the Citroen DS, BMC Mini, Ford Mustang, Lamborghini Miura, Renault 16, Jaguar XJ, NSU Ro80, Fiat 128, Range Rover, Renault 5 and VW Golf are all cars that really stood out at the time, even if some of them, fine cars that they remain, might now be seen as landmarks to nowhere, having no true descendants among today’s products.

One car, however, certainly has undoubted conceptual descendants today, but would usually Continue reading “The Brand That Time Forgot: Autobianchi”

Audi – Always the Pretender?

And What Is Wrong With Putting the Engine in Front of the Wheels?Auto Union Type C

Audi are in danger of becoming the Phil Collins of the petrolhead world, an act that even people who know little about music like to cite as being a bit off. Speaking as someone who can, hand on heart, swear that he has no murky Genesis related skeletons in his youthful musical vinyl rack and hopes he’ll never hear Against All Odds on the radio again, I’d judge that Mr Collins is no worse than many, and better than scores. Changing fashion means that he has just become a lazy symbol for bad comedians and the generally undiscerning to latch on to in order to suggest, quite undeservedly, their musical connoisseurship. Likewise Audi. In bars and on motoring websites everywhere, you will hear the drone of “overrated and overpriced …. style over content …. they’re all designed on a photocopier …. no driver involvement ….. they’ll never really be premier league until they go rear drive”. Is any of this justified?

Continue reading “Audi – Always the Pretender?”