Double F1 world champion Niki Lauda switched from Ferrari to Brabham-Alfa Romeo for the 1978 season, and this highly publicised move was of course a prime publicity opportunity for Alfa’s marketing department. Although Lauda’s results in 1978 were certainly not bad (two victories and five podium appearances) the great expectations of bringing the Alfa Romeo name back to the top were never met: Lauda did not even Continue reading “Bisogna Navigare Quando il Vento e Propizio*”
Despite being an all-conquering touring car champion, the Alfa Romeo 155 wasn’t the commercial or critical success its masters intended. But a subtle, if significant facelift salved its reputation.
Despite its long-in-the-tooth underpinnings and carryover passenger compartment, the Alfa Romeo 75 became a relatively successful and well-regarded sporting saloon until its commercial demise in 1992. The ultimate evolution of the 116-series which made its production debut with the 1972 Alfetta, the 75 excised many (if not all) of the earlier models’ inherent design flaws – most notably a lengthy, tortuous and unwieldy gear linkage owing to its rear transaxle layout.
In 1986, Fiat Auto acquired the Alfa Romeo business from the state-owned body who had been administering it in ever-decreasing circles, and with a successor to the 75 by then a priority, the 167-series 155 model was hastily developed, entering production in 1992 at the former Alfa Sud plant at Pomigliano d’Arco in Campania. Continue reading “Under the Knife – Racing Certainty”
In this concluding piece, we consider the Lybra’s appearance and ponder its ultimate fate.
So much for the underpinnings. The dealers’ main worry had been the styling, which had been a fraught process throughout. At the start of the project, proposals from the Enrico Fumia-led Centro Stile, Leonardo Fioravanti, and the I.DE.A consultancy had been evaluated. Team Fumia’s 1992 design was thematically similar to – if visually richer than – the outgoing Dedra, also marrying obvious cues from the forthcoming 1995 Y supermini. Elements of the design also reflected the Fessia era, but in a broadly contemporary manner. Overall, it was an attractive proposal, somewhat reminiscent of Peugeot’s subsequent 406, if perhaps a little derivative in certain respects. Continue reading “Tilting the Scales (3)”
Once dominated by the twin pillars of Bertone and Pininfarina, the leading Italian car-design consultancies found their hegemony (and profitability) threatened by the dramatic arrival during the early 1970s of a precocious interloper by the name of Giorgetto Giugiaro. His ItalDesign consultancy quickly established itself as a formidable adversary, capable of delivering turnkey projects in both product design and engineering.
A decade or so later, and seemingly just as abruptly, another significant player entered the field. By the tail end of the 1980s, the Institute of Development in Automotive Engineering (I.D.E.A) was going head to head with the big-hitting Italian carrozzeiri, having gained the patronage of Fiat with perhaps the largest and most ambitious vehicle programme in its history. Yet they appeared to have arrived from nowhere. Continue reading “The Big Idea”
The 1989 Dedra brought Latin style and a more competent package to the compact executive segment. Sadly, it left behind a few more pressing concerns.
Italians have never needed to be convinced that a luxury car could also be a compact car. With a land and cityscape which militated against corpulence and a taxation system which proscribed large-capacity engines, Italian carmakers made something of an art out of geographical and fiscal necessity.
As artforms went however, it wasn’t the most expressive, the post-war Italian upmarket berlina conforming to a degree of visual rectitude that was almost flamboyant in its subtlety. Foremost amongst its exponents was Lancia. From the Ardea, its Appia successor, to the seminal Fulvia, these saloons gave the upwardly mobile a refined, well engineered and reassuringly patrician vehicle – one which could Continue reading “Euro Standard”
Vittorio Ghidella presided over one of Fiat Auto’s rare periods of growth and prosperity. The 1988 Tipo exemplified his pragmatic approach, but all gains would become subject to the Fiat Charter.
Boom and bust appears to have been as essential a part of the Fiat charter as ill-judged facelifts. Periods of prosperity punctuated by blind panic when the balance sheet nosedived. In 1979, Gianni Agnelli appointed former engineer, Vittorio Ghidella to head the Fiat Auto division. The Turin carmaker was in desperate straits, emerging from the 1970s battered from the legacies of the ’73 fuel crisis and from labour disputes which threatened the future of the business.
Within a decade, the picture would be vastly different. Fiat Auto was profitable, nudging VW to become Europe’s largest carmaker by volume, bouyed by the huge success of the B-segment Uno, the sales resurgence of Lancia and the 1988 introduction of the Tipo, arguably the most significant model programme in Fiat’s history and perhaps its most far-seeing. Continue reading “Eurochild”
It seems like only a bit of while ago that Fiat were offering the Tipo Mk1 (1988 to 1995). It is however, actually a really long time ago indeed. This car is actually quite old though it seems not to look it, to my eyes at least. When Fiat first offered the Tipo they made something of a big deal about the galvanization and general rust protection. Continue reading “Something Rotten in Denmark: 1991 Fiat Tipo 1.4 ie”