Manchester, umbrellas lost in

This is really about an advertisement. The image is from Car magazine, July 2008…

…back in the day when a) I still bought it and b) when it still carried lots of advertising.

The Lexus IS, as standard, conformed to the Lexus template of being well-made and not wholly satisfying to look at. All the reviews I looked at bang on about Lexus being conservative which if taken in aggregate is a conservative attack on conservative design and comfy driving. Motoring journalists have their own conservatism which is that cars are better being aggressive and sporty. How about that for self-reflexivity. Well, Lexus decided that there was nothing for it but to Continue reading “Manchester, umbrellas lost in”

Late and Never – Jaguar and Alfa Romeo Face the Hard Road

With recent reports suggesting the sector is stagnating, have Alfa Romeo and Jaguar left it too late to prosper in a compact premium market now utterly dominated by the German big three?

The new kids and the big boys they have to beat. Image via fiatgroupworld
The new kids and the big boys they have to beat. Image: fiatgroupworld

The German premium trio’s stranglehold on the European compact saloon segment is virtually complete, with car sales data for Jan-Sept revealing just how dominant Audi, BMW and Mercedes-Benz have become. This is an exclusive club comprising eight models – seven if you combine Volvo’s saloon and estate offerings. The combined sector posted January-September sales of 397,134, of which a sobering 341,339 consisted of either Audi, BMW or Mercedes. That’s 86% of the market, since you asked. Continue reading “Late and Never – Jaguar and Alfa Romeo Face the Hard Road”