Fresh Mint

Has Genesis shown us a fresh face in emission-free motoring?

(c) Genesis

Since the advent of the automobile, cars and cities have co-existed in uneasy truce, but as concerns over deteriorating air quality gain traction across the developed world, it seems increasingly likely that our towns are simply not big enough for both. So the mid-term future for the combustion-engined private car, in an urban context at least, is looking bleak.

However, like most behavioural shifts, this is unlikely to occur overnight, but already, as previously reported both here and elsewhere, city legislatures are taking matters upon themselves by limiting or banning outright, vehicles which fail to Continue reading “Fresh Mint”

History Repeats – Again

Hyundai are going to take this opportunity to turn the Genesis nameplate into a stand-alone brand.

2015 Hyundai Genesis: iihs.org
With thanks to Eoin for the use of the song title. 2015 Hyundai Genesis: iihs.org

This is worrying. The last time someone tried this, the bottom fell out of the market for prestige cars. I am thinking here of the time Mazda tried to catch up with Honda and Toyota and launch the Xedos brand in the wake of Acura and Lexus. Hyundai bravely envisage a range of six models, with design supervised by Luc Donckerwolke. The cars will have their own sheetmetal and distinctive appearance to separate them from the Hyundai range. Continue reading “History Repeats – Again”