The Car That Killed Sobriety

The previous generation of Mercedes’ E-class was supposed to mark a return to the marque’s traditional values. Instead, it turned a great many of them into damaged goods henceforth. 

E350 CDI Elegance (W212) 2008
Round is out, photo (c) Daimler AG

Willkommen zu Hause. Die E-Klasse. Upon its market introduction in 2009, the newest Mercedes-Benz E-class was ‘welcomed home’. Attentive observers may ask when and why the E-class had left in the first place – an answer to which would require a return to the decade most people of Stuttgart Sindelfingen and Untertürkheim would like to forget : The 1990s.

The E-class for the ’90s, unveiled in the middle of that decade, was of course the W210 generation, which has since gained notoriety for issues of rust, profit-optimised engineering and styling that has aged as gracefully as the materials the Benz was made of. Continue reading “The Car That Killed Sobriety”

The Removal of Doubt

Sometimes a quantum leap is called for, but be careful where you land.

Image: emercedesbenz
Image: emercedesbenz

“Evolution: /e-va-loo’ shan/ n the cumulative change in the genetic composition of an organism over succeeding generations, resulting in a species totally different from remote ancestors.”

There are a number of striking aspects to this photo, but most compelling for me is the iterative nature of each model from Ponton through Heckflosse, Strich Acht all the way to the 1976 W123. The break in the evolutionary chain therefore begins with the 1985 W124 which is stands out, not just for its essential rightness but for the fact that in this company it appears so dramatically at odds with Mercedes’ previously more cautious approach. Continue reading “The Removal of Doubt”

Losing Face – Mercedes’ Billion €uro Facelift

Mercedes-Benz threw the piggy bank at the W212’s mid-life facelift. No, I can’t see where the money went either.

What a transformation! 2012 Mercedes W212. Image via paultan
What 1bn euros buys you. Image: paultan

The Mercedes E-Class represents the quintessence of Daimler’s saloon car range. It’s been their heartland model; the one from which they made their post-war name, so it’s incumbent upon Mercedes’ engineers and stylists they don’t screw the pooch. Yet screw it they did, 1995’s W210 and 2002’s W211 instrumental in tarnishing the three pointed star’s hard-won reputation for solidity, build integrity and reliability. W212 had it all to do in 2008. Continue reading “Losing Face – Mercedes’ Billion €uro Facelift”

Coupé de Foudre – Mercedes CLS

Thunderbolt or damp squib – lifting the lid on Stuttgart-Untertürkheim’s ‘Jag-fighter.

The 2004 CLS - image via tuning.carwallpapers
The 2004 CLS – image: tuning.carwallpapers

In 2004 Mercedes-Benz launched the CLS-series, breathlessly telling journalists, “The CLS is a thrilling symbiosis between the elegant design of a coupé and the functionality of a four-door luxury saloon – and the result is a unique, pioneering vehicle concept that is tailored to suit the tastes of automotive connoisseurs.” It’s clear Mercedes’ copywriters really reined themselves in here. Continue reading “Coupé de Foudre – Mercedes CLS”