Did a brilliant but uncompromising engineer sow the seeds of BMC’s downfall?
Sir Alec Issigonis was undoubtedly a brilliant and visionary engineer. He was also, allegedly, imperious and autocratic, and highly intolerant of what he perceived to be interference or compromise. Latterly, it has been suggested that BMC’s failure to manage Issigonis effectively and channel his engineering talents to produce motor vehicles that were both desirable and profitable was a significant factor in the company’s ultimate commercial failure. This is the hypothesis we will examine in this series of articles.
Issigonis was born in 1906 in the Greek port city of Smyrna, (now called Izmir and part of Turkey). Greek by birth, he also enjoyed British citizenship because of his father’s naturalization while studying in London in the closing years of the 19th Century. Following his father’s death, Issigonis and his mother moved to London in 1923, where he studied engineering. He initially worked as an engineer at Humber, in his spare time competing in motorsport. His first racing car was a supercharged Austin 7 Ulster with a heavily modified front suspension of his own design.
Issigonis’ success in racing brought him to the attention of the Austin Motor Company, and he was invited to Continue reading “The Man Who Broke BMC? (Part One)”