Sochaux Goes Avant.

It all started here.

Factory shot of Peugeot 204 berline. Image: automacha

Since its foundation in 1810 as a maker of bicycles and kitchen equipment, there have been many incarnations of automobiles Peugeot, but perhaps the first truly modern car to bear the famous Lion of Belfort emblem was introduced in 1965, bearing the 204 name.

Initiated during the late 1950s, the 204 came about owing to a perceived gap in the market below the existing 403 model (soon to be supplanted by the larger-engined 404). By consequence, Sochaux management deemed it necessary for the company’s future viability to Continue reading “Sochaux Goes Avant.”

History in Cars – A Bottle of Evening in Paris Perfume

It’s said that you cannot buy style. I beg to differ.

Image: (c) The author

It had been getting increasingly worrysome for a some time now, but no, this time the gearlever was most definitely jammed. Having engaged reverse as I slotted the Peugeot into a Camden Town parking space one balmy post-Millennial Sunday afternoon, it hadn’t as yet dawned upon me that for the rest of my tenure, not only would I neither reverse this car, nor parallel park it again. The fact that the 304 was going nowhere – except nominally in reverse – had largely carjacked all further thought. That, and the question of what the hell I was going to Continue reading “History in Cars – A Bottle of Evening in Paris Perfume”

Kinky Boots

Tracing the Peugeot 504’s kinked tail motif through the Pininfarina back catalogue.

Maximum kink? Peugeot 504

In order to capitalise on the popularity of UK TV series, The Avengers, stars, Honor Blackman and Patrick Macnee were persuaded to record a novelty single celebrating not only the fashions adorning the somewhat distracting Ms. Blackman, but the broadening societal permissiveness of mid-Sixties Britain. And while it was a rather throwaway ditty which didn’t chart particularly well at the time, it did take on a second life several decades later.

These things take time – as with fashion, so with design. One of the more interesting aspects of recent discussions surrounding the styling of the 1968 Peugeot 504 was the notion that its rear aspect was regarded with a degree of ambivalence. Uncomfortable and strange were among the soubriquets employed on these pages, but further afield, and particularly in the US, the 504’s kinked tail was considered peculiar. In light of this, it might be germane to Continue reading “Kinky Boots”

Anniversary Waltz 2017: Don’t Stop Thinking About Tomorrow

Driven to Waltz writes into 1977.

Image: carsbase

Whether it was Liz’s Jubilee, BL’s annus horriblis, the death of Elvis, the first space shuttle flight or the beginning of the Star Wars juggernaut, 1977 was a year of transitions. Even the music business reflected this, with Fleetwood Mac’s cocaine and divorce epic, Rumours topping the album charts while David Bowie (now off the white powder) offered the icy sheen of Low, a record which suggested a future (if not necessarily the future).

Meanwhile the auto business was still trying to make sense of a drastically  altered set of realities and perhaps beginning to Continue reading “Anniversary Waltz 2017: Don’t Stop Thinking About Tomorrow”

1978 Citroen Visa Road Test

“Citroen’s newest car!” In what very much looks like a verbatim transcript of a period review, Archie Vicar considers Citroen’s 1978 Visa. Does it have what it takes be a proper Peugeot?

1978 Citroen Visa. Image: grumlt.citrina.lt

The article first appeared in the Evening Post-Echo in November 1978. Douglas Land-Windermere provided the accompanying print photos. Due to catastrophic overexposure, stock images have been used.

French car-firm Peugeot’s buy-up of the perennially troubled French car-firm Citroen could not have come soon enough. The new Visa is the last of Citroen’s lunatic inventions, engineered under the former rule of Michelin, surveyors of food and purveyors of tyres. It takes a good six years to devise a new car so the germ of the Visa hatched long before Peugeot could rescue Citroen from itself. That’s why Peugeot find themselves watching Citroen launch the deliberately eccentric and challengingly strange new Visa yet it is still a car with a hint of Peugeots to come.

So, how does one Continue reading “1978 Citroen Visa Road Test”

1973 Peugeot 204 Road Test

“More and more than before!” In what appears to be a period review of the Peugeot 204 by  legendary motoring critic, Archie Vicar, the car is assessed in the course of a drive in Portugal.

1973 Peugeot 204

The article first appeared in the Neath Guardian, January 12, 1973. Douglas Land-Windernere (sic) is credited with the photography.

The French do like these peculiar little cars, the English less so: 130 a month is all Peugeot can sell around here compared to 1300 Renault 12s. One doesn’t have to look hard to see why this might be. The coachwork demands concentration to behold, the price is high and the interior is Spartan. But Peugeot want to  Continue reading “1973 Peugeot 204 Road Test”