When the first Porsche Boxster was launched in 1997, it was, aesthetically at least, something of a disappointment. The Boxster Concept, revealed at the 1993 Detroit Motor Show, was a sinuous and lithe design with an attractive and beautifully detailed interior. It was greeted with great enthusiasm by all who saw it. Here was a smaller, mid-engined roadster that would provide a more accessible route to Porsche ownership and complement the larger 911, while maintaining a clear distance in price and size between the two models.
The author reviews his four years with a 2015 Porsche Boxster.
In an ideal world, I would report that my current 981-generation Porsche Boxster, purchased in 2016, directly replaced a previous generation (987…don’t ask) model that I owned for six years and enjoyed tremendously. Unfortunately, I strayed and had a two-month torrid but unfulfilling affair with a Jaguar F-Type convertible before coming to my senses and returning to Zuffenhausen.
The Porsche Boxster we ultimately received in 1997 was quite unlike the Porsche Boxster we were promised in 1993.
Porsche has become so synonymous with success over the past two decades, it’s easy to forget that the erstwhile sports car maker form Stuttgart Zuffenhausen was on the brink of bankruptcy more than once.
On one such occasion, in the early 1990s – amid a significant recession, on top of internal issues (such as poor productivity and ageing products) – the powers that be at Dr. Ing. h.c. F. Porsche AG decided that the then-current range of products overstretched the company’s resources and therefore wouldn’t be replaced like-for-like.