We return once more to my desperate attempt to make design semantics interesting to people outside the design profession.
Far from being a distant irrelevance to those practicing design, researchers cotton on to things which merely take time to be understood. If we are wondering today why current design is so over-wrought, there are those to whom this will not be a surprise. Should you be so diligent as to
Quite possibly the most exciting aspect of today’s post is this rather splendid photo. The rest of it is about product semantics.
After having considered why is difficult to understand the visual (it’s about cognition), the next tricky thing is to understand design as compromise (all design is failure). And the next level of complexity deals with understanding that even geometrically exquisite lines are open to interpretation. That means semantics or the meaning of the thing or the meaning of the parts of things. If you think you somehow Continue reading “Manchester, patronage of tanning salons in (1983-1987)”