The news earlier this week that JLR cancelled its Jaguar XJ programme, believed to have been close to production-readiness was greeted with varying degrees of dismay by the commentator and enthusiast community. Many questioned the financial logic of taking such drastic action so late in the developmental programme, suggesting that such profligacy was madness.
Whether folly or expediency, it was certainly not unique, BLMC rather notably electing to cancel the Rover P8 programme at huge expense in 1971, for example. However, perhaps the most glaring and possibly the most financially damaging instance was that of Citroën, when in April 1967, President, Pierre Bercot took the decision to Continue reading “F is for Failure”
Today we have a small lesson in what amounts to a leafy cul-de-sac off a side-road in a dead-end of British motoring history.
For me the Rover SD1’s is a story starring the Buick-derived V8, a car known as the 3500 or 3500S. That’s the car that gets much of the press, it seems to me. That being the case, I have but a vague, passive knowledge about the 2300 and 2600,meaning if you asked me to Continue reading “Wintry Shadows Creep As The Beams Fall Aslant”
We attempt to remain aloof to the Rover SD1’s visual appeal, but like the car itself, we fall at the final hurdle.
When it comes to legacies and reputations, has sufficient time elapsed to talk about the Rover SD1 without falling into the usual narrative tramlines? It’s a tricky one isn’t it? After all, the big Rover remains a deeply likeable car with much to commend it. Yet at the same time, although it never quite attained Lancia Gamma levels of toxicity, it became the living embodiment of British Leyland’s genius for snatching defeat from the cusp of victory.