After the Great Leap Forward

Qoros are not selling on looks and they are not selling on price. What then?

2014 Qoros side view

The 2014 Geneva expo had among its new car launches the Qoros 3 hatch, a variant of the Qoros 3 saloon. Founded in 2007, Qoros’ first car was presented at Geneva last year. This time around they have chopped some length off the car to woo customers in a lower price range.

The company is a joint venture between Israel Corporation and Chery Automotive; for a while the firm was called Chery Quantum Automotive but a new product demanded a new name, hence the change. Whilst you may have heard of Chery, you might not Continue reading “After the Great Leap Forward”