A recent piece of mine mentioned Škoda having a sense of fun with their ghost car prototype from their EGV department. Then I found this. Škoda does have an odd way of giving names to their vehicles; the journalists of the car world (and occasionally those outside it) make mirth mightily with these monikers. There’s no point in naming these magazines or authors as we try to avoid such trivia at Driven to Write. My position is to Continue reading “Yellow Car-ster”
A peek under the cover at Mladá Boleslav’s design process.
Car companies are rarely known for the philanthropy, charity work or comedy. Surely those who work within must see forms of any (or hopefully all) of these at some point. Making cars though is a serious business; livelihoods and reputations are at stake and those stakes are high. Thank goodness then for a small window opening into what is normally the most secretive of worlds – that of the prototype.
Former Škoda designer, Jozef Kabaň has been in the news of late, but what of his successor at Mladá Boleslav?
It’s two years since Jozef Kabaň left Škoda to be subsumed into the shadows at Rolls Royce (will we see or hear from him again? Well, yes as he’s now back with VW…) leaving the gap to be filled by German-born Oliver Stefani. In that time, he’s had plenty to get stuck into, Škoda Auto A.S. becoming rather prolific in pumping out model after model and whilst Kabaň’s input is obviously still there, Stefani’s style is now beginning to Continue reading “Škoda by Stefani”
DTW’s Sheffield correspondent risks his eardrums for your benefit.
The invite arrived by electronic mail some weeks previous; a chance for a trip out to the East Midlands and barring my fuel cost, a free afternoon out. With food. Chores fulfilled, leash slipped and Mansfield here we come. Well, just me, for my better half had found at least thirty-six other more pressing matters to attend to.
Understanding that mention of the Winged Arrow can elicit various forms of abuse from childish schoolyard comments to outright and snobbish denials – most unwarranted and to the great British public, still stemming from Škoda’s wayward seventies products. With Volkswagen’s serious cash inputs from the early 1990’s, the Czech brand has gained much strength, garnered popularity and has become a valuable asset to those in Wolfsburg. Continue reading “Amazing Faith”
As we await the newest iteration of VW’s bestseller, we examine what opposition it will face.
It’s no good. Despite repeated efforts, no European carmaker has successfully unseated the Volkswagen Golf from its lofty promontory; a position unique insofar that not only does it occupy a sub-segment of its own, but also in that its name can be expressed as both noun and adjective.
Badges are extremely important details on a car. Take them away and a wholly disproportionate amount of identity vanishes with them. So what are Skoda doing by deleting their arrow logo?
Prompting this story is the announcement (here and here and here) that Skoda are having a stab at a more obvious competitor for the Focus, Astra, 308 and, I suppose, Golf and whatever it is Citroën offer in this class (I can’t visualise it).