What’s in a Name? (Part One)

An exploration of the arcane and sometimes treacherous landscape of automotive nomenclature.

(c) hobbydb.com

A DTW article on the venerable Ford Cortina raised in my mind the question of the enduring appeal of the name chosen for this model. Was it the association with the glamorous Italian ski resort, or simply that the word was phonetic and tripped off the tongue easily, that was behind Ford’s decision to append it to a fine if unglamorous family car? Probably a bit of both: Ford was already using Capri, another Italian tourist destination, for the coupé version of the Consul Classic.

In any event, I began thinking about the whole business of finding suitable names for new motor vehicles. Fundamentally, this involves choosing words that Continue reading “What’s in a Name? (Part One)”

Kei Car Compendium – 2005 Suzuki LC Concept

As Suzuki prepares more Kei car retro-conceptual joy for Tokyo, we dip into their toybox. Gosh it’s fluffy in there…

2005 Suzuki LC Concept (c) supercars.net

Scribed within the official automotive aficionado manual, [chapter 37, paragraph 8, subclause 14.7] is the injunction that both interest and enthusiasm for that unique Japanese phenomenon, the keijidōsha, or light vehicle is a prerequisite for full and unfettered admission.

Here at DTW, we’re not exactly slavish in our fealty to motor-enthusiast norms, tropes or mores, so it would, you might imagine be in our purview to take a less than conventional position on the subject. Believe me, we tried, but faced with such an unrelenting tsunami of Kwaii, it takes a very firm resolve indeed not to Continue reading “Kei Car Compendium – 2005 Suzuki LC Concept”

Boys Keep Swinging

“Heaven loves ‘ya, the clouds part for ‘ya, nothing stands in your way, when you’re a boy…”

“Boys always work it out…” Image credit: (c) my.reset.jp

David Bowie’s 1979 single, Boys Keep Swinging is perhaps best remembered for its somewhat transgressive music video, but lyrically it stands as a sneering subversion of contemporary masculine culture and male entitlement.

Now before continuing, the author feels duty bound to Continue reading “Boys Keep Swinging”