Theme : Speed – Introduction

June’s Theme : The Editor Posts Some Thoughts on Speed

Aston DB4We get used to thinking that we, meaning whoever amongst us are young and fit enough to command the technology, are probably the best informed and highest achieving people in history. The knowledge and achievements of our forebears, though impressive perhaps in the context of their age, pales in absolute comparison with our own. Such is the arrogance of The Present and, though it might not have always been this way, it seems set to remain.

Continue reading “Theme : Speed – Introduction”

FCA – State of the Empire – Part Two

The second of a two part examination of FCA’s European operations and the feasibility of Sergio Marchionne’s four-year plan to revive them. Part two – There will be blood:

0094f_100mm_raised_soft_plastic_badgeSelling Ferrari
FCA’s presentation made a point of telling the financial and automotive worlds just how much Marchionne is prepared to accept for the sale of Ferrari, suggesting the fabled Marenello concern is for sale; despite firm denials from within FCA itself. Some might say that he would be insane to do so – the ‘Cavallino Rampante’ being probably the most valuable automotive brand in the universe right now.

But look at it another way. If we believe the hype, everybody wants to Continue reading “FCA – State of the Empire – Part Two”

FCA – State of the Empire – Part One

A two part examination of FCA’s European operations and the feasibility of Sergio Marchionne’s four-year plan to revive them.

A_Pantone_VersionNow that the captives have escaped, the presentations are complete and fruit and vegetables been thrown, perhaps it is germane to take a look behind the figures and statistics at the state of affairs facing Fiat Chrysler Automobiles in Europe as they painfully inch towards their eventual fate.

alfa romeo

Alfa Romeo’s revival
If Marchionne is to be believed, the world is breathlessly awaiting the revival of Alfa Romeo, and while he’s been trying to Continue reading “FCA – State of the Empire – Part One”

Sergio’s Latest Fantasy Franchise

Sergio unveils his elaborate masterplan for FCA’s future and it’s a staggering work of fiction. 

1_29
Dear lord, make it stop!

Last week Sergio Marchionne kept a selection of the world’s auto journalists captive for a ten hour marathon outlining his vision for the next five years at the newly merged FCA. Those who managed to sit through the numbing PowerPoint presentations, the staggering level of detail, the sheer grinding onslaught of facts, statistics, projections, flying unicorns and outright fantasies probably needed more than a few restorative shandies to steady their shattered nerves.

Continue reading “Sergio’s Latest Fantasy Franchise”

From Stuttgart to Eternity

What happens to old cars when they die, Mummy?

MB Recycling

Whilst trying to find a download of a W211 Owners Manual for a friend’s ten year old E Class, I came across the above (full text below). Now, although the US website did finally provide the manual, Mercedes’ UK site appears to provide no such service. Despite the fact that it would only cost them a tiny sum to make electronic manuals for older cars available to owners, it’s telling that MB UK don’t see this as a priority.

Continue reading “From Stuttgart to Eternity”

Theme: What’s Cute Got to Do with It?

Adventures in cute car culture…

Cartoon-cars-3
Image: clipart-library

Cute: It’s such a nebulous term. It can be an adjective, a noun or an adverb, and its meaning has shifted markedly since its origins in the 18th century. After all, one person’s pretty or dainty is another’s contrived and calculating. So which is it? But no matter you view the term, you simply can’t Continue reading “Theme: What’s Cute Got to Do with It?”

Geneva 2014 – The View from the Sofa

2014_Geneva_Motor_Show_4Look, anyone and their dog can get on a plane and physically attend the Geneva Motor Show, but frankly that’s a little passé now. No, by far the more arduous, some might even say, daring approach is to stay at home, in pyjamas, eating toast and allowing someone else do all the legwork. Well that’s my justification anyway and no, you can’t have any more jam until you behave yourself.  Continue reading “Geneva 2014 – The View from the Sofa”

Ripping Yarns

How is FCA’s bejumpered boss managing?

sergio-marchionneI don’t think I’m necessarily alone in finding Sergio Marchionne’s penchant for jumpers a little unsettling. Yes I concede it is lazy of me to expect an Italian captain of industry to cleave to national sartorial stereotype; why shouldn’t he buck the norm, even if the result is somewhat unedifying.

Fine tailoring might be what we expect, but in Marchionne’s case the knitwear appears a little too studied, just a tiny bit artful. The cosy jumpers appear to Continue reading “Ripping Yarns”

Director! Memories of a Different Industry

Jensen Cars in the late 1960s

Town Without Pity 2

The only new car launch I have attended was in 1969. It took place in Harrods, and all I knew was that it was to be a Jensen. Jensen had introduced their Interceptor and FF three years previously, so I wondered what this could be. A four door version? A mid-engined sportster? A convertible? I was intrigued.

In the event, my anticipation was ill-placed. The launch was for the Jensen Director. This was an Interceptor, finished in a fetching blue, with an interior created under the direction of top yacht designer, Jon Bannenberg.  A car whose emphasis is on catering to business people might seem a bit odd today, since practically anything on wheels seems to try to give the idea that the driver has a rich and varied leisure life, to which their work is inevitably secondary. You might drive 1,000 km to that meeting in Munich, but only so that you can drop in to the ‘Ring on the way back. Back then business was more exotic. The Bristol was ‘The Businessman’s Express’. Top Fords were ‘Executive’. The idea of pounding along the M1, dictating letters, was sexy – you were building tomorrow. Continue reading “Director! Memories of a Different Industry”

What Lies Beneath?

What is the future for Car Manufacturing?

Car BadgesThere have always been cases of re-skins creating ‘different’ vehicles; and indeed VW Group have become masters at doing this in-house. But between independent brands this has usually been discreet and car companies have remained proud of their ability to manufacture the oily bits, as in the example of the Vauxhall salesman who once vehemently denied to me that the diesel in an Omega was manufactured by BMW. You might have thought he’d Continue reading “What Lies Beneath?”