Summer Reissue : With All Due Acclaim

Triumph’s far-East hybrid-swansong receives the Longer Read treatment.

(c) cosasdeautos

It is possible to argue that despite a track record of producing frequently ground-breaking, if sometimes ill-judged and inadequately realised car designs, the various iterative companies that eventually became the Austin Rover Group enjoyed greater commercial success (and profit) from producing vehicles of a more conservative technical composition.

Equally debatable is the notion that successful carmakers rarely fall prey to over-estimating the intelligence or discernment of their customer base, and certainly in BMC/BLMC/BL/ARG’s case, a case could be made that in doing just that, they were in fact acting against their own best interests. Continue reading “Summer Reissue : With All Due Acclaim”

An Early Case Of Retro

Recently we’ve been looking at the Lancia Y10 and asking whether luxury and compactness are compatible.

Here’s one they made earlier. Image : autoshite.com
Image : autoshite.com

Seventy years ago Triumph thought so. Introduced in late 1949, like most of the UK Motor Industry production of the time, the Triumph Mayflower was chasing exports. As the chosen name suggests, the United States was a prime potential market but it seems that the UK’s image of the US’s image of the UK is forever distorted. Just like Ford’s stewardship of Jaguar, Triumph felt that a traditionalist approach was what US buyers expected from a UK company, this at a time when everyone was looking to the future. Continue reading “An Early Case Of Retro”