I realise it’s an old and oft-discussed issue, but I have experienced VW shooting itself in the badge.
I was recently loaned a brand new VW Golf Estate for the day whilst my Octavia of similar form was in for its 10k oil-change. I have frequently read over the past few years how the differential between VW Group’s brands has blurred, but this is the first time I was presented with an opportunity to witness the phenomenon so directly. And, although I should not have been, I was a bit taken aback at the experience.
Volkswagen’s T-Roc compact recreational SUV is not some belated attempt at jumping on the bandwagon. It’s worse than that.
Despite decades of commentators claiming the opposite, being a designer at VW never was an easy job. One needs to be within spitting distance to current fashion, but still keep the technocratic aloofness that’s characterised the brand’s best products intact. Which is no mean feat under any circumstances. Continue reading “Getting Down With Da Kidz, Heide Style”
This appears to be a transcript of a review of the 1966 Simca 1000 LS by the well-known motoring author and journalist, Archie Vicar.
This item appeared in the morning edition of the Minehead Bugle on July 9, 1966. Original photos by Ernest Pallace. Due to the poor quality of the original images stock photos have been used.
In these increasingly competitive times, it pays for a manufacturer to stay ahead of the game, far ahead. Several marques have established themselves at the forefront of engineering with their recent deployment of rear-engined technology. Of course there is the long-established Volkswagen Beetle and the not dissimilar Porsche 911, both with handling that will challenge Continue reading “Theme: Simca – 1966 1000 LS Road Test”
His argument rested on the idea that no design can optimise every aspect. The more complex the object the more likely this is to be the case. If we take a simple example of a knife, it’s a compromise because unavoidably the designer had to work within constraints of time and materials. The knife has to function but be affordable and attractive to enough people to make it an economically feasible proposition. The best knife can’t appeal to everyone. For some consumers the design is unacceptable – it remains unsold for reason of price or appearance. Continue reading “Theme: Compromise – The Paradox of Failure”
Further to Sean Patrick´s excellent idea about decals to give your boring car a more contemporary, fun and sporting look, I have shown three products in the upcoming range.
The decals make the car more premium, add a touch of dynamic flair and increase the perceived quality by accentuating the maturity of the style. Graphics and sculpting together produce a greater sense of athleticism while underlining the greater modernity of the cars.
Very short this time. While everyone else is wondering if this three-row, seven seat leviathan can crack the US market for VW, I am wondering if…
…VW has a thing about gold metallic paint. Looking past the attractive paint, I notice they have chosen to give it a curious-looking feature line down the side, one paralleling the wheel-arches which are very nearly squarish. The headlamps and grille are styled to look rational – is this what the SUV buyer in the US actually wants? I had argued they want something quite ugly and butch-looking. I mean that buyers of SUVs who use them to cart junk and do heavy work probably don’t care a lot for Bauhaus geometry. The people who do will buy a Q7, I would have thought.
Taking the unveiling of the facelifted Golf as the starting point Autocar thinks all car makers should aspire to evolutionary design. DTW disagrees.
“It’s a ballsy move, though, making a car look like its predecessor. But one that’s starting to spread – Audi’s in on the game too, with its new Q5, and BMW did it with the new 5 Series not long ago” writes Autocar.
The Golf is a text-book example of a product that has evolved gradually over the course of its 40 years on the market. Audi have also cleaved to such a strategy as do BMW (nearly). Mercedes have been less adept at this. Sometimes they’ve adopted quite florid designs such as the fintail cars and most of the current batch. At other times they’ve had the urge to
A while back I alleged that, if nothing else, the mainstream saloon had more visual variety than that found among C-class family hatches.
A recent bit of news concerning Volkswagen’s Phideon saloon led me to put that in with seven other medium sized cars. See how many you can identify. How different are they? And which one stands out? Doesn’t the Phideon look a lot like a BMW 5-series proposal? Can you tell which one is the Phideon?
Why does the VW ID concept have to look more styled than a VW Golf?
The ID concept is claimed to have a 371 mile range (compared to the 248 miles of a Renault Zoe). At present Chevrolet’s Bolt promises around 230 or so (and Car and Driver have confirmed this). I’m more interested in the visual semantics of electric cars though. Tesla have chosen to make their cars look quite conventional (less so with the X). BMW have opted for po-mo design while the Zoe could conceivably be an ordinary modernist car: not Tesla’s classicism and nor either obviously outré. Continue reading “Question of the Day”
The DTW difference is that we don’t just repost the news but provide incisive analyses that compound mere data into something altogether more meaningful.
This article represents an instance of our remarkable service. Autocar and Automotive News both reported on the upcoming Kia Rio by kindly showing some renderings of the planned car. Autocar also reported on the Polo showing it driving around in disguise (“camo”). Regarding the Rio, AN felt it important to tell us that the car will look sportier and that it will have a longer bonnet. In comparison to the quite fine outgoing vehicle, Kia said the new design would have a “longer wheelbase, and upright C-pillar [to] give the car a more confident and balanced appearance”. So the current car is not that confident and not balanced enough apparently. Owners must be happy to be told that. About the VW Polo, Autocar reports it’ll be a longer and lighter car. For a change, no mention is made of increased sportiness. So far so good, that’s our data: now the synthesis part. Continue reading “Three to Five”
Mimosa yellow must be one of the most distinctive paint names after whatever the heck it is Ferrari calls its red.
Over the last few weeks I went in search of yellow cars and, for the sake of completeness I’ve thrown the Tesla into the pile. None of these manage to be Mimosa yellow. That would have been very pleasing. From a safety point of view, a bright yellow car must be among the most visible against the widest range of backgrounds. Apart from that rather dull reason to prefer it, I find yellow a cheerful colour which to my eye, seems quite gender neutral whereas Continue reading “Theme: Colour – She Wore Lemon”
The past they say is a foreign country. I wouldn’t know about that, but a lot has happened in ten years. Hasn’t it?
It doesn’t seem all that long ago, but through mathematical deduction I can deduce that 2006 is in fact a decade old this year. To further the so much, yet so little has changed analogy, looking at geopolitical events of the year, the big issues at the time remain front page news now. The Middle East, North Korean’s nuclear ambitions, Oil prices, extreme weather; although the International Astronomical Union’s planetary downgrade of Pluto could only realistically be described as a one-off, although the astronomical entity itself was said to be absolutely gutted by the decision.
Recently DTW tested the arch-mainstream car, the VW Golf. This week we sample the joys of Toyota’s Auris and find out a little about how the two cars compare.
I don’t imagine that many people accept the keys of an Auris with much sense of excitement. However, I experienced a small burst of what many would call satisfaction when I found myself cupping the Auris’ keys in my hot little hand. A few weeks back I tested what many consider the benchmark C-class car, the VW Golf. Driving the Auris so soon after experiencing the Golf meant I had a good frame of reference for the Auris. I’ve also driven most of the other C-class cars, apart from the current Astra. That means I think I can offer this review with some sense of perspective. Continue reading “2016 Toyota Auris 1.6 Valvematic 5-door Road Test”
Not only is Volkswagen riding out the worst of the Dieselgate scandal, they are on track to steal Toyota’s crown as the world’s biggest car maker.
Read anything about Volkswagen in recent months and you would gain the impression that the company was on the ropes. Production numbers from the first third of 2016 paint a different picture, however. So what’s the actual story? Continue reading “Malady’s Echo Chamber”
Between the choice of a Toyota Auris and a VW Golf, I went for the Wolfsburg car.
The Toyota would be too uninteresting, I thought.
It would be simpler if I didn’t write a review at all. Nobody needs to know I drove this and no-one need ever discover what a hard time I’ve had writing something intelligent about Europe’s favourite car.
What will I remember about the Golf? Two or three things. One, the interior door grip is squeeky. It’s made of two shells that don’t fit precisely. In counterpoint, there are two interior rear roof lights that don’t budge when you turn them on. They were well-secured to the roof, not the headliner. And you’re never sure you’ve turned them off. Two, the CD player is in the glovebox. Three, the boot is smaller than I liked. Lots of litres are wasted under the boot floor panel. Continue reading “2016 VW Golf 1.4 TSI BlueMotion – Impressions”
The car has been woven into the fabric of Hollywood since the early days of both. Each is a symbol of a uniquely American brand of mass prosperity, the polished chrome of the American automobile reflecting the bright lights and glitz of showbiz right back at itself.
Given this symbiotic nature, it comes as little surprise that cars have enjoyed star billing on numerous movie posters over the years. Some are great; many more are trash (but a lot of fun). Here are some of my favourites.
We might as well get the ball rolling with a classic. International market posters are often more interesting than their American or British equivalents, and so it goes with this French issue single sheet for Peter Yates’ genre classic, Bullitt (1968). Obviously Steve McQueen has to be the biggest thing on the poster, his gun holster and weary pose telling you everything you need to know about the character he plays. Continue reading “Drive By Movies: Cars and Film Posters 2”
Seeking insight, your correspondent gives the BBC a punt. He’s both impressed and unimpressed by what he discovers.
The car magazine I usually buy has given up on price lists so I had to get the Top Gear 2016 New Car Buyers [sic] Guide. That should be buyer’s guide (the guide of one buyer) or buyers’ guide (the guide of lots of buyers). In no particular order I gleaned some new received wisdom.
There is a fine line between the severely rational and the bland. The 1997 Toyota Avensis is bland yet there is a hint of something else there too.
What little character the car has did come from somewhere. So, what inspired the theme? To try to understand this car is to try to guess at what else Toyota had in mind when developing it. If the car was launched in 1997 then the designers were looking at cars launched or on sale in three years before: 1994. What do we find? The Opel Omega and Renault Laguna had the most impact. The Peugeot 406 and Mazda 626 estates also guided the packaging targets. Continue reading “Understanding Blandness”
What a year for cars. VW Golf Mk3 replaced the Mk2 in 1991. What made it special?
Car magazine in 1994 deemed the Mk3 (as a VR6) sufficiently poorly made to warrant the re-use of their “Lemon” cover, first used in 1973. It’s interesting that Car would make a long-term test the subject of a whole front cover when they also had the opportunity to put an Aston Martin Vantage and Ferrari 456GT up front. That was then. Continue reading “Theme: Special – Golf Mk3 Special Editions”
As the Dark Lord of Wolfsburg loses his grip, is this the twilight of a dictator?
Lately, the mighty VW juggernaught has appeared unassailable. The Golf and Passat dominate their respective classes, while Audi and Porsche reap record profits on the back of a global luxury car boom. Yet serious fissures have appeared at the very top of the management chain which unchecked, could destabilise the entire organisation. Continue reading “Auf Wiedersehen Piëch?”
The A2 wasn’t just the most intelligently wrought Audi ever. It was also their most expensive sales flop. We tell its story.
History marks the Audi A2 as a failure, and with vast commercial losses incurred during a six year lifespan, it’s convenient to imagine this. Since 2005, the party line has been that Audi took a brave, risky and ultimately doomed gamble into the unknown; one which was studiously ignored by the buying public. But did they? Continue reading “Benchmarks: Audi’s Monospace Capsule”
After having gone from strength to strength in recent years, Volkswagen AG (VAG) all of a sudden appears to be in an awful lot of trouble. But appearances can be deceiving.
First in a series on the German automotive industry, seen from a German perspective.
In the not-too-distant past, it seemed as though it was just a matter of time before VAG chairman, Ferdinand Piëch – aided by his obliging CEO, Martin Winterkorn – could finally ascend the throne of the global automotive domain. There may have been the odd mumble regarding disappointing performance in the US market, but, by and large, everything seemed to be rosy in Volkswagenland.Continue reading “Teutonic Displacement: Volkswagen Konzern (Part 1)”
You’ve come a long way, baby. So goes the cliche. How far then?
Glostrup Cars in Denmark are selling this two-stroke body-on-frame fossil for just under €10,000. Introduced in 1959, the Juniors (renamed F11 or F12) were discontinued in 1965 when VW bought the firm, ending DKW’s post-war association with Mercedes*. These diminutive DKWs were built in Ingolstadt, at a new factory. The car’s run ended when it became clear that it was just not up to facing the competition presented by VW’s Beetle and Opel’s smaller cars (possibly the 1962 Kadett). Continue reading “Something Rotten in Denmark : 1962 DKW Junior”